Piwik is the Leading Self-Hosted, Decentralized, Open Source Web Analytics Platform, used by 460,000 websites in 150 countries. Piwik was founded by Matthieu Aubry in 2007. Over the last five years, more talented and passionate members of the community have joined the team. In a digital world, Piwik gives you insights on your website’s visitors, your marketing campaigns and much more, so you can optimize your strategy and online experience of your visitors.